Why is TANDEM® protected as mark?
At first sight it might seem surprising that a non-profit
foundation uses a registered trade mark. There are three reasons for
When the tandem partnership mediation was developed, the idea was
not to make money but to establish as much as possible direct
contact between people of as many different countries as possible.
In time, schools that offer partner mediations with courses, did so
in order to finance their activities. So the fee is limited and the
licence for the use of the trade-mark is assigned preferentially to
non-profit associations and cooperatives. Where it concerns
small-to-medium businesses or family businesses, they are run in any
case by teachers.
Cultural exchange cannot function without international cooperation.
Whoever joins the Tandem Foundation commits himself/herself to
co-operation with the other members, in a fair and democratic way.
This is one of the pre-requisites for the authorised use of the
Nowadays, as 'Tandem' or 'exchange' is becoming more fashionable,
you need to be sure that there are common standards, fundamental
training and scientific advice. In the sense the trade-mark is to
become more and more a guarantee of quality for language-learners.
The trade-mark does not affect the liberty of research and
teaching, as it is not currently implemented where non-profit making
public institutions are concerned.
It has in the past, however, already been successfully applied
times in the interest of protecting jobs and the quality
standard of the TANDEM® Network. Offenders have largely been those
private organizations driven by the profit motive but who have had
to face legal costs and other payments relating to damages arising
out of harm done to the prestige and protected trade-mark of Tandem.